Jump on over to Facebook some time today, and there’s a pretty good chance you’ll encounter an ad for the hottest Internet Marketing fad going – online lead funnels.

If you’re a business owner or marketer trying to grow your business I can pretty much guarantee you’ve seen this pitch – maybe you’ve even purchased a course or webinar promising to teach you how to make it rain leads – no matter what business you are in.

The graphics promoting these magic solutions often contain numerous boxes and arrows and combat themed phrases like trip wires and lead magnets all designed to help you attract, sort, segment, score, and manipulate your prospects into submission – oh, and did I mention you can do this from the beach?